The Science of Journalism

If I Had My Way
One Man's Opinion -- for what it's worth.

To: Glenn Greenwald -

Cc: Margaret Sullivan -

From: Doug Skoglund -

Date: 19 Oct 2014 07:00 am CDT

Subject: 2014030 - Bad News About The News??

Robert G. Kaiser wrote:

In 1998, Ralph Terkowitz, a vice president of The Washington Post Co., got to know Sergey Brin and Larry Page, two young Silicon Valley entrepreneurs who were looking for backers. Terkowitz remembers paying a visit to the garage where they were working and keeping his car and driver waiting outside while he had a meeting with them about the idea that eventually became Google. An early investment in Google might have transformed the Post's financial condition, which became dire a dozen years later, by which time Google was a multi-billion dollar company. But nothing happened. "We kicked it around," Terkowitz recalled, but the then-fat Post Co. had other irons in other fires.

Such missteps are not surprising. People living through a time of revolutionary change usually fail to grasp what is going on around them. The American news business would get a C minus or worse from any fair-minded professor evaluating its performance in the first phase of the Digital Age. Big, slow-moving organizations steeped in their traditional ways of doing business could not accurately foresee the next stages of a technological whirlwind.

Please note that second paragraph - an absolutely worthless explanation of the "WHY" after an very concise "WHO, WHAT, WHERE, and WHEN."

And therein lies the "WHY" of Journalism's difficulties -- and "WHY" I write about "The Science of Journalism." 

Google is successful because it serves "The People" -- Journalism is failing because it Fails to serve "The People" -- It is just that simple!!!!!

Obviously, there is no need for me to write any more on this page since you people in Journalism are committed to the the maintenance of  your "Anti-Science" bias.

I would have liked to write directly to Mr. Kaiser; however, he doesn't seem to want to communicate directly with his readers. When will you journalist types learn that an opinion (whatever you or I write is a personal opinion) is worthless without validation. 

To be continued (I really hope) 

Doug Skoglund

I don't provide for comments since that is a system designed to control the communication process -- I do provide an e-mail address!! (Please put a [MYWAY] in your title to get my attention).

BTW, I am working on a replacement system -- and I sure could use some help.

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